Real automation leverage requires business, product and execution expertise
I bring together three worlds: business understanding, product management, and technical execution.
I understand business problems in context, design solutions that address them, and implement them end-to-end.
My automation systems fit your business and make your team’s life easier, not the other way around.
Workflowpulse Founder.
Why work with me?
In the business side
✔ Working in startup incubation, I learned that good solutions are built on real, painful problems, and that most innovative projects fail for one main reason: building something the market doesn’t need. I developed a strong ability to ask the right questions, define problems deeply, and validate both problems and solutions quickly before building.
✔ As an Entrepreneur in Residence working together with the C-Level in an innovation consultancy, I gained a broad understanding of how businesses actually operate, across areas such as strategy, business development, sales, product, and operations.
✔ As an automation expert, I’ve built 100+ automations across multiple industries, giving me a strong perspective on how to design and scale operations in different business contexts.
In the product management side
✔ As a Product Manager in a startup, I expanded my business expertise into product, covering the full product management loop: from user research, to defining and prioritizing user needs, translating them into features and scoping them, to leading design and development teams in execution, ensuring quality assurance, communicating releases, and gathering insights to continuously reprioritize and restart the cycle.
In the execution and implementation side
As an industrial engineer, I’m trained to break down and solve complex problems systematically.
I developed no-code applications using tools like Bubble and Flutterflow, building functional products both independently and for clients. This allowed me to deepen my understanding of application logic, components and architecture.
I have been building automation systems full-time with Make.com for over 2 years, delivering 100+ automations ranging from simple workflows to fully integrated end-to-end systems. I work with all major tools such as Airtable, Notion, ClickUp, Monday, HighLevel, and also handle custom and advanced integrations when needed.
Ready to create real operational leverage with business automation?
If you’re looking for someone who understands your business, translates your needs into tailored solutions, and executes them end to end, I’m the right fit.